B2B Blog
Marketing media news
How to boost email performance & engagement with personalization
With email marketing, a marketer should want their target audience to either learn something new about a company, an organization or a specific service that is being provided. Getting marketing emails to…
Exploring the new Google Search Console in beta
If you’re like most website owners, you are probably using Google’s Search Console to track who is visiting your website and how often. With the new Search features Google is implementing, users…
How to make impactful video content for social media in 2018
As we can see in social media trends, video content is becoming a much more preferred medium for social posts. Twitter is allowing video over 4x the length – previously a 30-second…
The changing dialogue between businesses and their audiences
Language is constantly changing. If not for language evolution, we would not be able to talk about modern and ever-changing concepts, media, and inventions. This constant change, however, affects the ways businesses…
6 dos and don’ts for using hashtags in marketing
Hashtags—short links lead by the pound sign (#)—may seem confusing and unnecessary to some users in social media, but hashtags have become an essential way in which we communicate online. On social…
Choosing WordPress for your website
There are many options available when it comes to building a website for your business. WordPress is among the most popular open source CMS platforms in the world. Here are a few…