B2B Blog
Marketing media news
10 basic steps for maintaining your WordPress site
You may be asking, “Why should I update and maintain my WordPress site?” WordPress releases software updates on a regular basis, which is why it’s important to maintain your site. There is…
Not advertising on Reddit? Well, you should be.
The front page of the Internet Reddit proudly proclaims itself as the front page of the internet. And rightfully so, because the numbers speak volumes. It’s the fifth most-trafficked website in the…
Organic vs. paid social media content
In today’s marketing world, it can be difficult to decide the content on which you should focus your efforts. The type of content – organic or paid – you use will depend…
How community relations can benefit your company
You may have heard that building a strong relationship and close ties with residents and other businesses in your community can have a large impact on your business—a positive one. This is…
Five steps to writing engaging and compelling copy
You have blog posts, Facebook ads, and Instagram captions to write for your business’s social media and website, but how do you write them in a way that will engage your audience?
Marketing campaign analytics and IP addresses
It’s important to measure the success or engagement of a marketing campaign using Google Analytics or a tool that allows you to capture analytics data. However, many don’t account for the traffic…