B2B Blog
Marketing media news
8 important predictions for marketers in 2015
I can’t help it. I am a sucker for these lists. I love to clip them and see how accurate people are throughout the year. Every year for the past 14 years,…
Looking forward with LinkedIn
Articles about the future of LinkedIn, next steps for LinkedIn and basically anything regarding the potential for LinkedIn have permeated social media and marketing news blogs and magazines since at least early 2013.…
My competitors are following me on Twitter, what do I do?
“Do we block competitors from following us, or is this just something that happens in social media?” We often hear this question from clients after being notified a direct competitor is following…
The big, fat but in the digital age
globalHMA is a digital agency. We work with automated marketing systems, build websites and digitize everything. We are always connected with at least one, if not two, devices at a time. We…
The challenges of responsive design in Marketo
At globalHMA we use various tools to help develop and maintain a client’s brand and generate brand awareness. Tools like Google Analytics, Excel, Adobe Creative Suite, Buffer, Campaign Monitor and Marketo help…
The convergence of marketing and sales
What came first – marketing or sales? Not that it ever really mattered, but the two are certainly becoming more of a conglomeration. In fact, David Meerman Scott predicted an emerging trend for 2015…
