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Bird Song and Branding
The next time you are out on a walk, find a quiet place where there is little traffic or human activity. Sit and listen. After only a few seconds you will most…
The Importance of Absent Data and Google’s (not provided)
“Sometimes it’s the data that isn’t there that points to the data that’s important.” That’s likely the best analytical advice I have ever gotten. It points out the possibility that a lack…
Seize the Moment with Real-Time Media
As a business owner, not only do you have a product or service to sell, you also have a story to tell. You need to know not only how to pique customer…
Sometimes Less is More: Advantages to Shortening URL Links
Always looking for ways to meet client needs with forward–thinking technology solutions, HMA offers customized URLs through the public URL link shortening service called BudURL. Because the URLs are shorter, they’re easier…
What Were You Caught Reading This Month?
Stop right there. What are you reading right now? And no, I don’t mean this blog. Is it a captivating book, an enthralling article or maybe new book of poetry? While some…
Reaching Mobile and Multi-Device Traffic
Anytime I have the opportunity to get out of the office and learn, I jump on it. There’s just something very invigorating about stepping away from my computer, meeting new people and…