Category: Traditional Tools

media buying and planning

6 tips for buying media in 2016

It’s that time of year for most of our customers: media research, scheduling and buying. Our clients buy media different ways: some through us, some buy it directly and some buy it

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The Evolution of Tradeshows

It’s always very interesting to watch the chemical industry acquire, adapt and accept newer technology. If you pay any attention at all, you can watch as the technology and trends come down

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Tradeshow Madness March Madness

Tradeshow Madness

March Madness is only a few days away. The build-up has begun, and everyone is crafting their brackets. We may watch and follow along with our favorite teams throughout the regular basketball

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Branding birds crow

Bird Song and Branding

The next time you are out on a walk, find a quiet place where there is little traffic or human activity. Sit and listen. After only a few seconds you will most

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