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A Case Study of Integrating IT with Account Service
After reflecting upon an article on the Marketo Blog shared by Drew regardng the relationship between marketers and their IT departments, I thought it would be insightful to share a recent story of…
How Mobile Apps Are Changing the Platform for B2B Engagement
As mobile apps are on the rise, smart phone users are able to take advantage of the many applications that reign over the digital world. For those in the B2B world, professionals…
Match Caterpillar’s #BuiltForIt Campaign on a Budget
If you’re in the construction industry, in fact, even if you’re not, you may have noticed Caterpillar’s most recent and ongoing #BuiltForIt campaign. If you haven’t yet seen any of the video…
GF-6/PC-11: It’s Time To Strut Your Stuff
With multiple button and banner ads mentioning the upcoming ILSAC GF-6/PC-11 performance specifications surrounding the post, F+L Weekly reported that the license dates for both have unofficially slipped back yet again. This time to…
How Much Water Goes into Your Summer Plans?
With summer having finally arrived, we are all getting ready to enjoy our favorite summer time activities and treats. However, what most of us don’t realize is just how much water it…
35 Days of HMA Trivia Contest Winners Announced
We’re excited to finally announce the winners of the 35 Days of HMA Trivia Contest! In order to win, you were required to answer at least 10 out of 35 trivia questions…