B2B Blog
Marketing media news
How is Today’s World Cup Like Global Business?
When the World Cup had its first competition in Uruguay in 1930, each team was wholly made up of the nationalities they were representing. Not counting the huge wave of immigrants into…
35 Days of HMA Trivia Contest: DAY 35
Today is the last day of our 35 Days of HMA Trivia Contest! Thanks for playing along. The winners of the contest will be posted on our blog on Monday, June 30.…
How Ice Cream Can Inspire B2B Content Writing
After reading a blog post by David Meerman Scott about acquiring content creation ideas from noticing patterns in daily life (he used exercise and social networking as his example), I made a…
35 Days of HMA Trivia Contest: DAY 34
When an idea or work is well received, HMAers have been known to do the Happy Dance.
35 Days of HMA Trivia Contest: DAY 33
The answer to today’s trivia contest question: things go wrong when in close proximity to Drew.
35 Days of HMA Trivia Contest: DAY 32
We know that relevant storytelling in marketing, especially real-time media, is pivotal in the B2B world. When it comes to sharing content and establishing personal connections, it’s become an increasingly important way…
