B2B Blog
Marketing media news
The convergence of marketing and sales
What came first – marketing or sales? Not that it ever really mattered, but the two are certainly becoming more of a conglomeration. In fact, David Meerman Scott predicted an emerging trend for 2015…
The 7 C’s in successful designers
To be a successful graphic designer it takes more than just learning the trade. Having the skills of a designer is merely the first step of many. I’ll go over seven characteristics…
Oktopost vs. Buffer – The Ultimate Social Media Management Platform
The driving force in social media is having the right management platform to get your content out there. Two popular management platforms in the B2B arena that are stirring up a popular debate are…
Case Study: Our Marketo Experience
While gearing up for my Marketo Certified Expert examination, I had been reflecting on my experiences during the past year using Marketo. For those of you who may not be familiar with Marketo, it…
Grammar Matters: In Regard To vs. In Regards To
When it comes to the phrases “in regard to” and “in regards to,” the correct phrase is “in regard to” or “with regard to.”
Revisiting Our 2014 Marketing Predictions
At the beginning of the year, we made predictions for the future trends of marketing in 2014. In case you missed it, you can check them out our January 2014 newsletter here.…