Category: Digital Tools

A Parking Lot of Links

September 1, 2011 No Comments

Have you ever driven to a restaurant that looked good at first glance, but continued driving when you noticed that the parking lot was nearly empty only to later pull into the

How to Combat Social Network Overload

August 26, 2011 No Comments

Remember for a glimmer of time when you could only access “The Facebook” with a .edu email address? Back then the social network had nowhere near the capabilities it possesses today. Not

How Social Media History Can Impact Your Job

August 9, 2011 No Comments

The next time you apply for a job, it may require a social media background check. Do you know what this means? It means your future employer now has the capability to

Social Means Ranking

August 5, 2011 No Comments

In the heavy industrial B2B marketing world of ours, we find so many of our clients exploring social media, but not engaging on a corporate level. Our clients have good reason for

In search engine optimization (SEO), there are countless mistakes that people should really stop making. So if you currently do anything on the list below, please, it’s time to stop. 1. Miscommunication

A QR Code Adventure

July 28, 2011 No Comments

What are those funny black blocks posted at the bottom of advertisements, on displays or on the postcards you get in the mail? It’s certainly a great way to get your audience

Where is Your Competitive Edge?

July 27, 2011 No Comments

Oh come on, don’t lie, we all know you have it. Everyone likes to be correct, right? Right. (At this very moment, I am so sure that I am correct about this, that I

Does Your SEO Play Fair?

July 20, 2011 No Comments

Those that are well versed in the world of Search Engine Optimization know that there is a fair and just way to optimize your website, as well as a more deceitful method.

Your Social Circle

July 18, 2011 No Comments

One of the many beauties about social networking is the sheer number of connections you can actually develop across the globe. Some of you may have close to 1,000 friends or fans,

Touring Google+

July 12, 2011 No Comments

There is an old saying about living in a small town: “The good news is that everyone knows you, and the bad news is that everyone knows you.” Facebook has become that