Category: Digital Tools

Typography design

On Typography

It’s not every day you read a blog from a graphic designer at Howard Miller Associates. It’s not because we’re discouraged to write blogs, but more so because most designers aren’t very

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Using Social Media in a Global Business

For some companies, rules completely restricting Internet access and social media in the office is a must. However, working for a global advertising agency, if you restrict our access to the Internet

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Culture 2.0 – The Ritual of Search

Close your eyes (after reading this paragraph though – so you know what you’re doing!). Pretend you are about to open up your favorite search engine. Hover the mouse over the blank

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The Anthropology of Search

As the HMA “newbie,” I can definitely say that the past four weeks have acted as a seamless continuation of the education I began two years ago as a full-time anthropology grad-student.

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16 Free Social Media Listening Tools

Communication is 50% listening and 50% talking. Most masters of communication are often better at listening than they are at talking. There are a rare few that can equally master both. I’m certainly

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Grow Socially with a Spring Cleaning

178 is the number. According to an Altimeter Group study, this is the average number of social media accounts that exist across large companies. And that number is only expected to increase as

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How to Analyze Your Analytics

Surely by now, if you have experience with digital marketing, you’ve at least seen Google Analytics or already had extensive one-on-one time with its metrics. Analytics is a wonderful tool adapted to measure

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