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What LinkedIn’s latest update means for your marketing presence
Since their acquisition by Microsoft, the team at LinkedIn has gone to great lengths to improve their users’ experience. They are dedicated to making LinkedIn more than just a “website for job

The power of consistent branding
What makes a brand powerful? The ability to recognize it. When a customer sees the color red and a cursive font on a can of soda, they instantly know what they’re looking

LinkedIn is dedicated to keeping groups optimized
LinkedIn Groups are something that many businesses and professionals are utilizing to this day; however, there is a lot of discussion about their usefulness. LinkedIn confirms the groups are worth using because

Working efficiently in InDesign
InDesign is a useful program for laying out publications, magazines, etc. Within it, there are a variety of time-saving tools that can help a designer work much more efficiently. Using these tricks,

Social media – more than just posting content
With every business opportunity, comes the challenge of creating and maintaining a presence on social media. When using social media, businesses can utilize different platforms to appeal to different audiences or engage

Why you need SSL for your website
What is SSL? SSL (Secure Sockets Layer) creates an encrypted link between your own browser (for example, Chrome, Firefox, Edge, or Safari) and the website you are visiting. This encryption protects the

Help search engines, help you: optimizing for voice queries
How would you feel about improving your website’s position from a #1 to a #0 ranking? Now that I’ve got your attention, let me direct it to the topic of featured snippets,

Snapchat, using custom filters and why you should
Snapchat is a valuable asset for businesses who are trying to increase their social media presence. Building brand awareness, sharing updates and exclusive content, and the sharing of coupons & holding contests