Author: globalHMA

google-search-engine-and-seo

Google Ads vs. SEO – where do you invest?

Previously referred to as Google AdWords, Google Ads is a pay-per-click form of advertising that goes hand-in-hand with SEO or Search Engine Optimization. They are also components of Search Marketing, which creates

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Using social to sell

Social media is one of the most monumental breakthroughs for digital advertising, but cracking the code to get results can be a frustrating experience. The truth is that for B2B, social media

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globalhma-logo-on-business-front-exterior

Branding is more than a logo

Some logos are great and some can be awful. A logo should help define a company, it’s values and just be memorable. This is why a successful logo helps to define a

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