March Madness is only a few days away. The build-up has begun, and everyone is crafting their brackets. We may watch and follow along with our favorite teams throughout the regular basketball
At HMA, we refer to social media as real-time media, because users are being reached through hundreds of messages from dozens of channels in real-time. From a personal standpoint, real-time media channels
Twitter never really made sense to me. Like, I get the concept. Really I do. But there’s something terrifying about finally making the jump to a social network based on one-sided interaction.
A wandering mind is a magnificent thing. It is in these times, when we are lost in thought, stuck in our own subconscious, that we demonstrate the power of the creative process. So,
It’s that time of year to start making a change or two in your life and hop on the road to fulfillment and success. At HMA, we are all committed to making
More often than not, most people’s New Year’s resolutions do not come to fruition. They either lack the necessary means or simply do not put in the required time and dedication to
A few weeks ago, while sitting with a friend of mine over a few beers, the topic of advertising came up. He referred to it as, “The lowest form of art.” As
I always find it fun to look back and reflect on the past year. There were the light-bulb, non-existent prize, ecstatic, jump-for-joy moments and then the horrible, terrible, no good, very bad
With the holiday season soon upon us, HMA is sending out our season’s greetings to friends and clients who live and work far and wide across the globe. As we consider where
With the sharing economy success stories cranking out of Airbnb, Uber and Barclaycard Ring, it’s becoming easier to see the growing tide of collaborative change among businesses. Companies are no longer impeded by physical boundaries.
