What is newsjacking? Newsjacking is a term coined by David Meerman Scott meaning “the process by which you inject your ideas or angles into breaking news, in real-time, in order to generate
It’s hard to create a voice for your client, but it can be even harder for a client to find a voice that listens when it comes to PR. Public relations has been
After reflecting upon an article on the Marketo Blog shared by Drew regardng the relationship between marketers and their IT departments, I thought it would be insightful to share a recent story of
As mobile apps are on the rise, smart phone users are able to take advantage of the many applications that reign over the digital world. For those in the B2B world, professionals
If you’re in the construction industry, in fact, even if you’re not, you may have noticed Caterpillar’s most recent and ongoing #BuiltForIt campaign. If you haven’t yet seen any of the video
With multiple button and banner ads mentioning the upcoming ILSAC GF-6/PC-11 performance specifications surrounding the post, F+L Weekly reported that the license dates for both have unofficially slipped back yet again. This time to
We’re excited to finally announce the winners of the 35 Days of HMA Trivia Contest! In order to win, you were required to answer at least 10 out of 35 trivia questions
Our first grammar debate, one space vs. two spaces after a period, ruffled some feathers. It also sparked interesting debates in our comments and Facebook. So, we’re doing it again by introducing
When the World Cup had its first competition in Uruguay in 1930, each team was wholly made up of the nationalities they were representing. Not counting the huge wave of immigrants into
Today is the last day of our 35 Days of HMA Trivia Contest! Thanks for playing along. The winners of the contest will be posted on our blog on Monday, June 30.
