Tag: B2B marketing

Quarantine fatigue is real. What does this mean for B2B marketers?

May 27, 2020 No Comments

Endurance is a necessary virtue for us right now. Quarantine fatigue, Zoom fatigue, impatience, anxious uncertainty….all of these emotions are real, and we all share them.

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Marketing strategy still matters

January 10, 2018 No Comments

2018 – here we are – and for most of you, your new marketing strategy and plans are put into action. Or are they? How did you dive into the New Year?

business-to-business-marketing-explained

What is B2B marketing?

November 20, 2017 No Comments

You may have heard of B2B marketing in news articles or business conversations, but you may not know entirely what it means. We’re here to define and explain the intricacies of B2B