Over the past few months, people consumed our blog using three tools: Google AdWords, real-time media and marketing automation. We’ve collectively expressed the huge impact these tools can have in promoting and telling the story of your company or brand. Now, I’d like to introduce the hard part: integrating all three of these tools with integrated marketing.
When I find the time, I love planning ahead. I write out my to-do lists at the end of the day in preparation for the next. I’ll schedule real-time media updates, queue up emails and share project tasks with my team. Not only does it decrease procrastination, but it also increases productivity. When it comes to your real-time media schedule or social media editorial calendar, why not do the same?
We often get asked the question: how can my marketing team prove their efforts are attracting leads and converting sales for the company? My answer? Marketing automation can help you link both marketing and sales.
- The Proof is in the Numbers – Lead Generation through Google AdWords08/05/2015 - 1:43 pm
- A Future-proof Solution for Community Organization Website04/10/2015 - 1:45 pm
- Finding the Answer to Innovative Advertising: Augmented Reality04/10/2015 - 1:38 pm
- Employing Non-traditional Public Relations Tactics04/10/2015 - 1:30 pm
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