Monthly Archives: August 2010

Why Trade Advertising is Important in the Digital Age

One of my favorite feeds and websites is Hubspot. Fortunately for me, Brian Halligan and Dharmesh Shah have a new book called Inbound Marketing: Get Found Using Google, Social Media, and Blogs. Yes, I am a book-aholic, but if you want to get found on the web, this is worth the read. These guys are [...]

Posted in Advertising | 1 Comment

You’re Doing What and Where…?

A direct contact campaign in the Middle East? A tradeshow in China? A new Portuguese website specifically for your Brazilian audience? It’s amazing what we can do from our base location in Lancaster, Pennsylvania. For some ad agencies, finding the right resources can be quite challenging, but we are fortunate enough to be able to [...]

Posted in Global Marketing | Leave a comment

Designers vs. Developers

A successful and dynamic website can most assuredly be achieved with smart design and function. Yet how can we make certain that these properties are equally attained? While a designer is expert in creating a visually appealing and easily navigated page, they may not be equally versed in implementing a smooth and glitch-free operation. A [...]

Posted in Web Design & Development | Leave a comment